Welcome to FW Academy


The home page should focus on benefits to the client. Try not to go into too much detail at this stage. You can add more detail on the coaching/services pages...


These boxes should highlight the three key benefits of being a FW Academy athlete or client. Try to use words like "you" and "your" rather than "us" and "we".


It's important to think about the desires and aspirations of your prospective clients. Remember "you aren't selling mattresses, you are selling a good nights sleep"...

Benefits and Services

FW Academy provides the following products and services.

  • One-on-one coaching
  • Group training and fitness
  • Template nutrition and training plans
  • Consultations and advice
  • Another service or product

A good spot for a quote from the business owner, think about the needs and desires of your prospective clients and express how you can help.



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